Advertising of the Year (Part Two)
2007 saw the definition of advertising broaden, while the arrival of the iPhone presages a new battle for consumers. Simon Waterfall, co-founder of London ad agency Poke, shares the view from Europe
Mobile Ads: Not So Fast
Mobile advertising revenues aren't growing as fast as expected, and that could spell trouble for a bunch of venture-funded startups
The EU Delays Google’s Ad Buy
European officials want more time to review the proposed DoubleClick deal, and critics in the U.S. hope the FTC is paying attention
Dove (D)evolution
The beauty company says it's helping improve young women's self-esteem, but its much-lauded ad campaign may not be sending the right message
We Don’t Need ‘Do Not Track’
To protect consumers' privacy in the digital age, we need better adherence to existing guidelines—not a whole new set of regulations
Facebook: Marketers Are Your ‘Friends’
The social network's new ad system delivers everything you say, do, and buy to marketers—with no opt out
Beckoning Boomers to the Web
Eons and TeeBeeDee both court the over-50 crowd, but their diverging paths illustrate the differences between Web 1.0 and Web 2.0
The Ad Network Spending Spree
Big Internet companies have been snapping up ad networks to boost ad revenue. Now Specific Media plans to join the M&A frenzy
Google Girds for Facebook Fight
The No. 1 search engine is banding together with other sites and software developers to build its own social networking ecosystem
ManiaTV Cancels User-Generated Content
Citing a lack of demand for user-created clips, the online video site is abandoning amateur content in favor of professional shows