Unfortune Poor celebs…when will they learn?

Supercomputing for the Masses

Advances in chip design are prompting companies to take advantage of the potential power. But the necessary new markets and software are lagging

T.J. Rodgers’ Startup Strategy

The Cypress Semiconductor CEO's approach to new markets—funding outside companies, not internal groups—has made it No. 4 on our Tech Hot Growth list

Toxic Tech: Greenpeace Speaks

Its environmental ranking of Sony, Nintendo and other electronics makers raises consumer awareness—but does it factor into buying decisions?

Seeking Wisdom from the Wii-Maker

Ubisoft and other video game outfits are asking the industry leader for help in wooing casual gamers. Nintendo's advice? Keep it simple

A Business Best Seller in Japan

The World's Easiest Problem-Solving Class, written by a former McKinsey consultant, is a runaway success in the author's home country

Microsoft Results Turn Heads

Despite reliable growth, Microsoft's unsexy stock has often failed to attract jaded investors. Its spectacular first-quarter earnings have changed that

Sony Struggles as Nintendo Soars

Sony's money-losing video game business was a drag on first-half earnings, while Nintendo's profits in the period nearly tripled from the previous year

Sony PSP Says Change Your Shirt

Games for nongamers are in style, and on its redesigned handheld, Sony is meeting demand with—among other offerings—My Stylist, a wardrobe organizer

Barry Diller’s Web Gaming Play

IAC/InterActiveCorp's gaming foray could revolutionize online games and hurt console makers—if it succeeds