Unfortune Poor celebs…when will they learn?

Where the Affordable Suburbs Are

Demand—and prices—for homes in the best suburbs remains strong. But good deals in good communities exist if you know where to look

Refilling Kraft’s Cookie Jar

CEO Irene Rosenfeld is banking on a raft of new products to boost sales. Can she whip them up before investors lose patience?

Darden’s Demanding, Fulfilling Schedule

The school makes no excuse for its rigorous reputation. Students quickly learn how to work in teams and squeeze in meals, even pizza in a cup

An Embarrassment of Succession Fiascoes

The main cause of the messes at Citigroup and Merrill Lynch is their boards' failures to develop authentic leaders and succession plans

Filed under: BA, C, GE, GIS, GS, HD, HPQ, JNJ, KO, MER, MMM, MS, PEP, PG, XOM No Comments

The Great Blanco Hope

The Chicago Fire striker has amped up U.S. pro soccer's star power. Plus, he's helping pull in Latino fans

Y Water? Why Not?

This vitamin-infused, organic water brand is aimed at kids. It's packaged in a bottle that doubles as a toy

Next Target for Alibaba: Consumers

The Chinese B-to-B Internet company's IPO raises $1.5 billion, which will allow a buildup of its online auction site and payment service

Wooing the Next Pepski Generation

PepsiCo is building a potato chip factory in southern Russia and eyeing a deal to take the lead in beverages

Filed under: KO, PEP No Comments

Building a Better Brand

Giant companies know their brands are worth a fortune. The key to marketing your business is finding a timeless position and staying focused

When Big Deals Go Bad—and Why

Successful mergers depend on many factors, such as heeding basic business rules and cultural trends rather than egos and personal relationships